Category: UX

  • Contacts, Reimagined

    Contacts, Reimagined

    It’s on our phones, desktops, and is integrated into operating systems, third-party apps, and hundreds of web-based applications. Cornerstone to modern communication, we even take it for granted, seldom asking for improvement. It stands between us and those we care about, and it’s obsolete.  Enter the contacts application. Designed to store vital data about the…

  • Widening the Sales Funnel, a Study in Content Design and UX

    Widening the Sales Funnel, a Study in Content Design and UX

    Mobile and cellular companies are notoriously due for improvement, and it was through Verizon that I applied my studies in user experience and content to a glaring bottleneck. Project Overview The project began with a real problem that faced the consumer website for verizon.com and its mobile plans page. At the time of this study,…